CONNECT TO
THE REAL WORLD

Connect To The Real World was a campaign I worked on as a copywriter. My team was tasked with the almost impossible mission of making the Nokia 3310 relevant again in this day and age.

The campaign aims to focus on how smartphones have taken control of our everyday lives, and how Nokia was the means of breaking free from the chains that tie us to our phones.

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I'm very proud of the Audio Ads for this campaign in particular, as I both wrote and produced them myself.